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YALOS at the Innovation Parc Packaging 2011

THE INTERPACK 2011 INNOVATION PARC PACKAGING/ Messe Düsseldorf, Germany.

The Innovationparc Packaging 2011, at the Intrepack 2011 Exhibition, in Düsseldorf Germany, demonstrates the contribution of packaging to „quality of life“, presented by means of 5 topics:

• Simplicity (Reduction)
• Identity (Belonging)
• Health (Wellbeing)
• Meaning (Sustainability)
• Aesthetics (Design)

The Innovationparc Packaging 2011 presents each of the topics in a specific area.

THE PARTICIPATION OF YALOS BRANDING INTELLIGENCE™

HALL 7a
Booth Number B11/C30

At the Innovationparc Packaging 2011, Yalos Branding Intelligence™ will be presenting SIMPLICITY by means of a convenience store.

As Executive Members of the Pan European Brand Packaging Design Association, Yalos Branding Intelligence™, is collaborating amongst others with the EHI Retail Institute- the scientific institute of the retail industry, STI Group- an expert in efficient handling of packaging and promotional placements, POS Tuning – a company providing convenience for the shopper by clear and efficient arranged product presentation.

THE SIMPLICITY THEME

Today’s consumers demand products and packaging that adapt perfectly to their lifestyles.
Simplicity in the sense of quality of life means the conscious reduction of complexity.
It is the pursuit for happiness in concentrating on the essential.

In terms of packaging this means:
• easy and efficient handling of transport packaging
• easy and efficient handling of promotional placements
• convenience for the shopper by clearly arranged product presentation
• convenience in handling of consumer packaging
• material and process efficient construction
• simple and clear packaging design

For further information, as well as, for meeting with us at Interpack 2011 please contact,
Michael JA Tupay
mtupay@yalosbranding.com
Available meeting dates are are the 15th-16th May 2011

WHERE TO FIND US

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